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Cerve-cero - San Miguel 00

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Cerve-cero

San Miguel 0,0 non-alcoholic beer asked us to reinvent the concept of ‘cervecero’ (beer lover). And no, we’re not talking about these fat guys, with big beards holding beer jars. We’re talking about a new kind of ‘cervecero’: the ‘cerve-cero’.

Agency - Lola MullenLowe

 
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